International branded snack products — Asian editions

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International Brands

Well-known brands. New taste worlds.

Alongside our own brands, Asiafood24 offers selected international branded products from Asian markets — combining familiar names with flavors customers don't expect.

OREO • LAY'S • & MORE

The Concept

Brands shoppers already know. Flavors they haven't tried yet.

Asian markets are known for unique flavor combinations, limited editions, and regional product variations. Asiafood24 brings selected international branded products with these distinctive Asian flavors to European retail — creating curiosity at the shelf while benefiting from brands customers already recognize.

OREO

Asian editions & seasonal varieties

LAY'S

Distinctive Asian snack flavors

& MORE

Selected international brands and trend products

Why it works in retail

Known brand. New flavor. Strong reason to try.

Familiarity

Recognizable brands lower the barrier to trial — customers already trust the name on the pack.

Novelty

Unexpected Asian flavors create curiosity and discovery — a reason to stop, pick up, and buy.

Impulse

Limited and unusual varieties encourage spontaneous purchases — the shelf becomes a discovery zone.

The Asiafood24 Advantage

More than importing products. We build relevant assortments.

Asiafood24 combines established international brands with our own product portfolio to create modern Asian assortments for European retail. We help retailers introduce products that are:

RecognizableTrend-drivenVisually distinctiveEasy to test
Explore our assortment
Your next step

Looking for something different for your shelves?

Discover Asian varieties of familiar international brands alongside the Asiafood24 portfolio.